I thought about writing about them separately, but since the two will become one company later on, I will write about them together.
The appeal and history of Lisner jewelry
Lisner jewelry has only recently started to attract attention. It has been overshadowed by other famous jewelry brands, but it actually has a very long history. Its value is gradually being recognized, especially among collectors.
1. The Birth and Growth of Lisner
Lisner was founded in New York in 1904 as a jewelry wholesaler. The company, which initially manufactured jewelry imported from Europe and other brands, as well as novelty items, is the second oldest jewelry brand in the 20th century (the oldest being Coro, founded in 1902).
In the 1920s, Lisner sold its first original jewelry collection, called "Lanvin's Violet," and gradually became known as a jewelry brand.
2. Partnering with Elsa Schiaparelli
Before World War II, Lisner also became the official U.S. agent for the famous French jewelry designer Elsa Schiaparelli, manufacturing and selling her jewelry designs and further establishing her brand.
3. 1930s and 1940s
In the 1930s, the company began selling its first jewelry marked with the "Lisner" logo, which marked the beginning of the company's recognition as a brand. The jewelry was manufactured not only in-house but also at a jewelry factory in Rhode Island.
In the 1940s, Lisner became widely recognized for its high quality and mass-market prices, and was supported by middle-class women in particular as a cost-effective jewelry brand. The head designer during this period was Selwyn Young, who had experience at Coro, and his extensive knowledge and know-how had a major impact on the quality of Lisner jewelry.
4. The emergence of the new material Lucite in the 1950s
In the 1950s, a new material invented by DuPont, Lucite, was introduced to Lisner jewelry. This material was low-cost, so it was used especially in products targeted at the middle and working classes. Furthermore, Lisner's use of Lucite was superior to other brands, and the colors, shapes, and combinations with rhinestones, especially in nature-themed motifs, were very sophisticated. Many designs incorporated aurora stones, and gold and silver metals were generally used for the base.
5. Now is the time to rediscover the charm of Lisner
In this way, Lisner has responded to the needs of the times by incorporating innovative designs and materials in each era. In particular, the lucite and natural motif designs from the 1950s are still highly valued by jewelry collectors and enthusiasts. Lisner jewelry has been loved by many women for its sophisticated design and practicality. There is no doubt that its appeal will continue to be reevaluated in the future.
The Oak series, said to be the item with the highest collectible value, is available in several colors.
Lisner Jewelry from the 60s: Glamorous Designs and Affordable Prices
Lisner jewelry revolutionized its designs in the 1960s, establishing a strong presence in the jewelry industry. During this period, Lisner introduced new pieces using gunmetal plating and enamel on metal, and their glamorous designs that made generous use of rhinestones were characteristic. Many of the pieces that made use of rhinestones in particular had a strong visual impact, and the glamorous decorations were loved by many women.
1. A new approach to metal and enamel
Lisner jewelry of the 1960s incorporated new techniques into traditional designs, especially gunmetal plated metal parts and enameled pieces, giving Lisner jewelry of this period a more modern and sophisticated look.
2. Gorgeous use of rhinestones
During this time, Lisner created glamorous designs that were heavily adorned with rhinestones. The colorful stones were delicately combined, making these pieces visually spectacular and eye-catching. The designs, which featured rhinestones at the center, were in line with the trends of the time and were perfect for everyday wear or special events.
3. Design that rivals luxury brands
Lisner's jewelry was not particularly high quality, but its design was comparable to other luxury jewelry brands. Its reasonable prices made it popular with a wide range of women, especially those in the middle and working classes.
4. Reasons for popularity and current evaluation
The appeal of Lisner jewelry is, above all, its design and good cost performance. It is more affordable than expensive brands, yet its gorgeous and sophisticated designs give it a sense of luxury. Even today, many collectors love Lisner vintage jewelry and enjoy its beauty.
Lisner jewelry from the 1960s featured designs that truly captured the trends of the times, and its appeal has not faded even today, making it highly regarded among many jewelry enthusiasts.
Richelieu: A symbol of imitation pearls and high-quality jewelry
Richelieu is a jewelry brand of **Joseph H Meyer Boss Co.** founded in 1911, and is known especially for costume jewelry using imitation pearls and colored pearls. The quality of the imitation pearls is extremely high, and their beauty and luster are comparable to that of real pearls. They are particularly skilled in pearl jewelry, and are known for their elegant and glamorous designs.
The charm of Richelieu jewelry
Richelieu jewelry surpasses other brands in terms of the beauty of color and luster, and has the ability to create high-quality items even with imitation materials such as pearls. In particular, imitation pearls are not only beautiful to look at, but also have a great feel when used, and have established a position as fashion jewelry.
Richelieu's pearls were mainly imported from Japan, and in 1933 they also launched a line using cultured pearls . During this time, the demand for cultured pearls was on the rise worldwide, so Richelieu's jewelry adapted well to the trend and became even more popular.
1. Relationship between Richelieu and Lisner
In 1965, Richelieu was acquired by Lisner and began to be sold as Lisner's "luxury line". Richelieu's beautiful imitation pearl jewelry offered a sense of luxury that set it apart from other costume jewelry made by Lisner, and was loved by many jewelry lovers. There are various theories about the exact date when Richelieu was acquired by Lisner, with the most likely being 1965, but there are also theories that it was in the late 50s or 70s.
2. Change and End
In 1978, Richelieu changed its name to Lisner-Richelieu and made a new start as a jewelry brand, but unfortunately, in 1979, the company closed its doors.
3. Richelieu's seal
Richelieu jewelry has several markings. The most common ones are " RCHL ", " Richelieu ", " Treza ", " Richelieu Satinore ", etc. After Lisner bought Richelieu jewelry, it may also have "Lisner" or "©Lisner" markings. They can be identified especially by the shape of the charm attached to the necklace extension .
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